USF Magazine Winter 2011

Volume 53 | Number 4

Spotlight

Business

Data Miners

| USF College of Business

Research shows that a repeat sale is one of the most important sales a company can make. But what keeps clients loyal to a product or service? According to two USF business professors, smart business leaders use analytics to answer such questions.

"In business, information is plentiful," says professor Alan Hevner. "Yet, intelligent use of that information to inform and drive operations is rare."

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Supply Chain Expert

| USF College of Business

What happens when a supply chain isn't working? According to USF's Jim Stock, the answer is not much. Which is a big problem when it comes to business.

Stock, who was recently honored with the Council of Supply Chain Management Professionals' Distinguished Service Award, is an expert in supply chains, logistics and everything it takes to get products from point A to point B.

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